Overview
The Foreign Agricultural Service (FAS) of the U.S. Department of Agriculture (USDA) helps U.S. exporters of food, beverages, and other agricultural products to navigate the Thai market. We report on market trends and developments in Thailand, provide opportunities to connect U.S. companies with Thai buyers, and offer guidance on Thailand’s import regulations and standards. FAS also provides information to Thai buyers looking for U.S. agricultural and food products. FAS offers some technical assistance programs and expertise in agricultural trade policy (e.g., sustainability) in Thailand and regionally.
Market Intelligence/Reports
September 3, 2025
Attaché Report (GAIN)
Thailand: Grain and Feed Monthly
In the first half of 2025, Thailand dropped one place to become the third largest rice-exporting country after India and Vietnam. Intense competition with Indian rice and currency headwinds have weakened the global price competitiveness of Thai rice.
August 8, 2025
Attaché Report (GAIN)
Thailand: Cheese Market Trends and Opportunities in Thailand 2025
Cheese consumption in Thailand is rising due to the westernization of diets, widespread use in foodservice, growing demand for convenient and diverse cheese products, and a focus on health and wellness.
August 4, 2025
Attaché Report (GAIN)
Thailand: Grain and Feed Monthly
Thailand’s rice exports in the first half of 2025 fell by 27 percent compared to the first half of 2024. High global rice supply, intense competition, and weaker regional demand have led to lower export volume and prices for most grades of Thai rice, particularly white and parboiled.
September 17, 2025
Attaché Report (GAIN)
Thailand: Retail Foods Annual
This report provides a comprehensive overview of Thailand’s food retail sector, including the latest market developments and trends in U.S. food and agricultural trade with Thailand.
September 8, 2025
Attaché Report (GAIN)
Thailand: Thailand Updates list of Foreign Halal Certified Bodies for 2025-2028
On August 8, 2025, the Central Islamic Council of Thailand (CICOT) announced its updated list of Foreign Halal Certified Bodies (FHCB). The list went into effect on July 16, 2025, through July 15, 2028.
November 14, 2025
Attaché Report (GAIN)
Thailand: Grain and Feed Monthly
FAS Bangkok forecasts MY 2025/26 rice production to marginally drop compared to MY 2024/25, while Thailand’s MY 2025/26 rice exports will fall sharply in response to strong global competition, especially among white rice producers.
November 13, 2025
Attaché Report (GAIN)
Thailand: Grain and Feed Monthly
Thai rice exports continued a steady decline in October with year-to-date shipments below last year’s level as logistics challenges persisted. Harvest progress for marketing Year 2025/26 main-crop rice proceeded on schedule with stable yields, supported by improved water conditions and favorable monsoon rainfall.
December 1, 2025
Attaché Report (GAIN)
Thailand: Biotechnology and Other New Production Technologies Annual
Thailand approved new genome editing regulations for crops, animals, and microbes in 2025, enabling controlled commercial use and advancing biotechnology innovation.
November 25, 2025
Attaché Report (GAIN)
Thailand: Updated List of Foreign Halal Certification Bodies for 2025-2028
On September 22, 2025, the Central Islamic Council of Thailand announced an updated list of Foreign Halal Certification Bodies (FHCBs) effective from July 16, 2025, through July 15, 2028.
November 21, 2025
Attaché Report (GAIN)
Thailand: Food Processing Ingredients Annual
Thailand’s food and beverage industry accounts for one-fourth of the country’s GDP. The country aims to be one of the world’s top-ten processed food exporters by 2027 and is prioritizing its role in the Future Food market.
December 4, 2025
Attaché Report (GAIN)
Thailand: Grain and Feed Monthly
FAS Bangkok forecasts MY 2025/26 Thailand’s rice production to drop slightly from MY 2024/25 due to reduced off-season acreage and flood damage. Robust water reservoir levels will support stable MY 2025/26 planting and export prospects.
December 3, 2025
Attaché Report (GAIN)
Thailand: Thailand’s Pet Food Market 2025
Thailand’s pet food market is growing rapidly, fueled by pet humanization, premiumization, rising cat ownership, and a thriving e-commerce sector.
December 3, 2025
Attaché Report (GAIN)
Thailand: Alcohol Beverage Control Act 2025 Situation Report
Thailand published the Alcoholic Beverage Control Act (No. 2) B.E. 2568 (2025), in the Royal Gazette on September 9, 2025. The amendment to this Act strengthens restrictions on marketing, advertising, and sales of alcoholic beverages and takes effect 60 days after publication – November 8, 2025.
December 3, 2025
Attaché Report (GAIN)
Thailand: 2026 Thailand Agricultural Related Trade Shows and Conferences
This report highlights the key trade shows that will take place in Thailand in 2026, each of which has been carefully identified by the Bangkok Office of Agricultural Affairs (OAA) to ensure meaningful opportunities exist for U.S. exporters of agricultural and related products.
December 30, 2025
Attaché Report (GAIN)
Thailand: Food Service – Hotel Restaurant Institutional Annual
In 2025, Thailand’s economy is seeing only modest growth, but the foodservice sector remains resilient, with market value projected at $35.4 billion and annual growth of about 5 percent. Operators are adapting to rising costs and fierce competition from Chinese chains by streamlining operations, innovating menus, and leveraging technology.
December 19, 2025
Attaché Report (GAIN)
Thailand: Food and Beverage Trends to Watch for 2026
Thailand’s food and beverage industry is shaped by several major trends, including holistic wellness, convenience and premiumization, sensory-driven and layered experiences, and shifting population and socio-economic dynamics that are being met through food technology innovation and food business reactions to consumer demands and expressed preferences.
December 19, 2025
Attaché Report (GAIN)
Thailand: American Beef Market Opportunities
Thailand offers strong growth potential for U.S. beef exports, particularly in the frozen beef segment, despite competition from tariff-free products from Australia, Japan, and New Zealand. According to Euromonitor International, Thailand’s overall beef demand is forecast to grow by an average of 6.1 percent annually from 2010 to 2029.
Exporting to Thailand
Plants, Animals, and Animal Products
Processed Food and Beverages
